More information from Save the Children on this can be found here. If you did sign the petition because you read the last blog post, thank you. You're fab.
I'm doing the Great North Run for Save the Children this year so will keep you updated on this campaign and a few others - it'll help with motivation!
In the meantime, check out the below video with actress Isla Fisher to see why the charity is campaigning to help new mums breastfeed their babies: